by Open Door Media Team | Jun 1, 2018 | Blog, Digital Marketing, Misc, Oregon, SEO, Small Business, Social Media, Tech, Websites
If you already understand the differences in I.T. specialties then no need to read this post, but if you think you should ask a graphic designer to fix a virus issue on your computer or think a “computer guy” means they can do anything that touches a...
by Open Door Media Team | May 21, 2018 | Blog, Digital Marketing, SEO, Small Business, Websites
To begin, I am talking about an outside provider, while some of this may apply to an in-house designer, that will not be the focus of this post. First and foremost, make sure you understand what you have signed up for and ideally before you have signed up for it....
by Open Door Media Team | May 19, 2018 | Blog, Digital Marketing, Small Business
FREE “product/service” to read this article, would be an example of incentive based marketing. It is simply discounting a product or service to get a potential customer to take an action. Many companies double down on this form of advertising with the “For a Limited...
by Open Door Media Team | May 17, 2018 | Blog, Digital Marketing, SEO, Social Media, Websites
KPI stands for Key Point or Performance Indicator, so what is it? This fun marketing jargon acronym is a way to discuss the way(s) that will consider the campaign a success or failure. An example of a KPI for a website would be daily traffic. Others for the same...
by Open Door Media Team | May 15, 2018 | Blog, Digital Marketing, SEO
If you have already read our “What is Pro WiFi” blog post, than you already know what this is. Social WiFi is just one of the names that this gets called. In short, the reason it is called “Social” is because people can login with their social...
by Open Door Media Team | Apr 10, 2018 | Blog, Digital Marketing, Social Media
Video gets 1200% more engagement than text and graphics COMBINED! So why would you not only post videos? You can, if you have a concept of what you are wanting to film, but for most businesses, they do not plan for their voice or audience. Plus having everything be a...
by Open Door Media Team | Apr 3, 2018 | Blog, Digital Marketing
The GDN is generally the answer to why you see an ad for a website you just visited. Yes, Amazon has a similar platform. Do not be confused, the display network is not about search ads. You see these ads on websites that you visit. You see them a ton on...
by Open Door Media Team | Mar 25, 2018 | Blog, SEO, Websites
Not sure why this isn’t UE, but that is beside the point. A website visitor’s user experience is different from the structure of the user interface or UI. The UX requires a lot of analysis and testing of prototypes. UX designers try to figure out how to...
by Open Door Media Team | Mar 18, 2018 | Blog, Digital Marketing, Social Media
The term “viral” is description to a result of content popularity without paying a bunch to promote it, like it were an ad. However, this term is being used as a marketing service and it is 100% junk. Unless a company is going to fraudulently create views...
by Open Door Media Team | Mar 11, 2018 | Blog, Digital Marketing, SEO, Websites
Google Page 1 Search Results We all want to be on Page 1 of Google because that is where 90% of searchers look and look no further. The problem is that results change depending on what people search for, how and from where. This post is not a way to get search engine...
