Did the title of this blog post, make you eager or angry?
Most people have one or the other reaction, while we hope both people are reading this, we can’t see your face anyway, so here it goes.
Yes, you need to be active on social media. Yes, even if you hate it. You don’t have to be everywhere, but you need to at least be on Facebook and Google+.
Yes, Google+. While I really like Gplus, it is not nearly as popular as other options. However, Google Plus is tied to Google Search. I bet I have your attention now!
So have up-to-date Google Plus/MyBusiness and Facebook pages that you post and repost on at a fairly normal rate.
Generic Concept
Have accurate business hours.
Make sure to keep holiday hours and post any changes to normal business hours.
Have access to notifications to respond to.
Do not always talk about your own business.
Post at least once per week.
Use graphics and videos. (much more interesting, even if generic)
What about Twitter, Instagram, Etc…
The first thing that you need to ask yourself, is do you have Facebook and Google Plus conquered?
If no, we recommend getting that started first. Fewer tasks will make it easier to conquer and increase your success.
If yes, start to figure out images, videos and hashtags for your business. Twitter and Instagram tend to have users that prefer more frequent content, so I would recommend 2 or more times per week.
Conclusion
Remember, this is a very basic idea of beginning to use Social Media. If you are not sure where to begin, feel free to contact us for assistance.